Agency
What Is Agency in Real Estate?
In real estate, agency is a written agreement between a REALTOR® and a client that creates fiduciary duties and full advocacy. Customers receive helpful service; clients receive representation under a signed buyer or seller agency agreement.
Customer vs. client
These terms are not interchangeable. A customer is anyone discussing real estate without a signed agreement. A client has a written agency relationship and full fiduciary representation.
Seller's agency
Seller's agency is the written listing relationship. The article covers pricing, marketing, showings, and negotiation. This page keeps the rules for how agency is created.
Buyer's agency
Buyer's agency is the written agreement to represent the buyer. The article covers the search, offers, and inspections. Dual agency and customer versus client stay on this page.
Dual agency
When one agent represents both parties, Missouri requires disclosure and written consent. Kathryn Cole explains every option before you sign so you understand who represents whom.
FAQ
What Is Agency in Real Estate?: common questions
- What is real estate agency?
- Agency is a written agreement between a REALTOR® and a client that creates fiduciary duties: loyalty, confidentiality, disclosure, obedience, reasonable care, and accounting. Customers receive helpful service without representation; clients receive full advocacy under a signed agreement.
- What is dual agency in Missouri?
- Dual agency occurs when one agent represents both buyer and seller in the same transaction. It is permitted in Missouri with written disclosure and consent from both parties. Kathryn Cole explains agency options clearly before you sign any agreement.
- What is the difference between a REALTOR® and a real estate agent?
- All REALTORS® are licensed agents, but not all agents are REALTORS®. REALTORS® belong to the National Association of REALTORS® and follow its Code of Ethics, a higher standard of professional conduct.